Joe MaraschielloDatabricks vs. Snowflake: when Koalas and Raccoons write SQLDatabricks vs. Snowflake SQL performanceAug 2, 2023Aug 2, 2023
Joe MaraschielloSAS Migrations: Top 3 LessonsWhales evolved from a common ancestor shared with the Hippopotamus. Evolution chose to keep vestigial legacy of this ancient ancestor’s hip…May 30, 2023May 30, 2023
Joe MaraschielloQuality of Life for Credit Decisioning Tool Users & AdminsHow credit decision users and administrators stay productive with the best quality of life credit decisioning system features.Feb 1, 2023Feb 1, 2023
Joe MaraschielloDance Like a Marketing Technologist in 2006Do you remember 2006? The billboard charts were pumping with Sean Paul’s “Temperature”, while Shakira’s hips weren’t lying and Nelly…May 27, 2022May 27, 2022
Joe MaraschielloMarrying Snowflake & Salesforce Marketing Cloud for MarketersIntegrate Salesforce Marketing Cloud (SFMC) with Snowflake’s datawarehouse to empower marketers.Dec 7, 2021Dec 7, 2021
Joe MaraschielloAMP for Email: Next Best Tour PersonalizationBruised and battered, but not beaten; the Adventure Travel industry is poised to benefit from the coming surge of “revenge travel”. The…Oct 28, 2021Oct 28, 2021
Joe MaraschielloModelOps: Handsome Data Scientists Need Not Apply (Part 1)In 2020, People magazine crowned film star Michael B. Jordan as the sexist man alive. Each year, we see a new handsome celebrity heartthrob…Aug 5, 2021Aug 5, 2021
Joe MaraschielloAWS Personalize + AWS PinpointExtend AWS Personalize to outbound channels by integrating with AWS PinpointJun 8, 2021Jun 8, 2021
Joe MaraschielloSalesforce Interaction Studio? Build it instead.So, you’ve done the research. You’ve attended the virtual conferences. You’re ready to sign on the dotted line. Salesforce Interaction…May 11, 2021May 11, 2021
Joe MaraschielloPatient Engagement: “Interaction Library”So, you’re part of an exciting Digital Transformation for the health or health insurance industry. Great. You’ve scoured the internet and…Apr 23, 2021Apr 23, 2021